Introduction

Last Updated: January 30, 2026

This Privacy Policy describes how Huesbylats ("we", "us", or "our") collects, uses, and shares your personal information when you use our website, purchase our products, or interact with our services.

At Huesbylats, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains:

  • What information we collect about you
  • How we use that information
  • With whom we share that information
  • How we protect that information
  • Your choices regarding your personal information

By using our website, purchasing our products, or providing us with your personal information, you agree to the terms of this Privacy Policy. If you do not agree with any part of this Privacy Policy, please do not use our website or provide us with your personal information.

International Compliance

This Privacy Policy is designed to comply with applicable privacy laws and regulations, including the General Data Protection Regulation (GDPR) for European Union residents and the California Consumer Privacy Act (CCPA) for California residents.

Information We Collect

We collect several types of information from and about users of our website, including:

Personal Information

  • Contact Details: Name, email address, phone number
  • Shipping/Billing: Address, city, state, ZIP code
  • Account Info: Username, password, preferences
  • Payment Info: Card type, last 4 digits (processed securely)

Transaction Information

  • Order Details: Products purchased, order history
  • Payment Records: Transaction dates, amounts
  • Workshop Bookings: Dates, participants, preferences
  • Custom Orders: Specifications, flower details, special requests

Technical Information

  • Device Info: IP address, browser type, operating system
  • Usage Data: Pages visited, time spent, click patterns
  • Location Data: General location (city/country level)
  • Cookies Data: Cookie identifiers, tracking preferences

Information You Provide Voluntarily

We also collect information you provide when you:

  • Create an account on our website
  • Place an order for products or services
  • Subscribe to our newsletter
  • Contact our customer service team
  • Participate in surveys, contests, or promotions
  • Submit flower preservation requests or custom order details
  • Leave reviews or comments on our products

How We Use Your Information

We use the information we collect for various business purposes, including:

Purpose Examples Legal Basis
Order Processing Process payments, ship orders, send confirmations Contract fulfillment
Customer Service Respond to inquiries, handle returns, provide support Legitimate interest
Personalization Recommend products, customize website experience Consent/Legitimate interest
Marketing Send promotions, newsletters, special offers (with consent) Consent
Improving Services Analyze website usage, improve products and services Legitimate interest
Security Prevent fraud, protect our website and users Legal obligation/Legitimate interest
Legal Compliance Comply with laws, respond to legal requests Legal obligation

Marketing Communications

We will only send you marketing communications (emails, SMS) if you have explicitly consented to receive them. You can unsubscribe at any time by clicking the "unsubscribe" link in any marketing email or by contacting us directly. Even if you unsubscribe from marketing communications, we may still send you transactional emails related to your orders or account.

How We Share Your Information

We do not sell your personal information to third parties. We may share your information in the following circumstances:

Service Providers

  • Shipping Partners: FedEx, UPS, USPS for order delivery
  • Payment Processors: Stripe, PayPal for secure payments
  • Email Services: For order confirmations and newsletters
  • Website Hosting: To maintain and secure our website

All service providers are contractually obligated to protect your data and use it only for the services they provide to us.

Legal Requirements

  • Law Enforcement: When required by law or legal process
  • Legal Compliance: To comply with applicable laws
  • Protection of Rights: To protect our rights, property, or safety
  • Business Transfers: In connection with merger, sale, or acquisition

We will notify you if your information is to be transferred under new ownership.

Aggregated/Anonymized Data

We may share aggregated or anonymized information that does not directly identify you with third parties for analytics, research, or marketing purposes. For example, we might share statistics about website traffic or popular products.

Cookies & Tracking Technologies

We use cookies and similar tracking technologies to collect and use personal information about you, including to serve interest-based advertising.

Types of Cookies We Use:

Cookie Type Purpose Duration
Essential Cookies Required for website functionality (shopping cart, login) Session or up to 1 year
Analytics Cookies Collect information about website usage and performance Up to 2 years
Functional Cookies Remember your preferences (language, region) Up to 1 year
Advertising Cookies Deliver relevant ads on other websites Up to 1 year

Cookie Management

You can control cookies through your browser settings. Most browsers allow you to refuse cookies or delete them. However, if you disable essential cookies, some parts of our website may not function properly.

To manage cookies: Check your browser's "Help" section for instructions on how to manage cookie settings.

Third-Party Tracking

We may use third-party services (like Google Analytics, Facebook Pixel) that use cookies or similar technologies to collect information about your activities across different websites to provide you with targeted advertising. You can opt out of many third-party ad networks through the Digital Advertising Alliance or Network Advertising Initiative.

Data Security

We implement appropriate technical and organizational security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction.

Technical Measures

  • SSL Encryption: All data transmitted is encrypted
  • Secure Servers: Protected by firewalls and intrusion detection
  • Regular Updates: Systems are regularly updated and patched
  • Access Controls: Limited access to personal data

Organizational Measures

  • Employee Training: Staff trained on data protection
  • Data Minimization: Only collect necessary data
  • Regular Audits: Security practices regularly reviewed
  • Incident Response: Plan for data breach response

Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements.

  • Order Information: 7 years (for tax and legal compliance)
  • Account Information: Until account deletion request
  • Marketing Data: Until consent withdrawal
  • Inactive Accounts: 3 years of inactivity

Your Role in Security

While we strive to protect your personal information, no method of transmission over the Internet or electronic storage is 100% secure. You also play a role in protecting your information:

  • Use strong, unique passwords for your account
  • Log out after using shared computers
  • Keep your login credentials confidential
  • Be cautious of phishing attempts

Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information:

Access & Portability

You have the right to request access to the personal information we hold about you and to receive a copy of that information in a structured, commonly used format.

Correction

You have the right to request correction of any inaccurate or incomplete personal information we hold about you.

Deletion

You have the right to request deletion of your personal information, subject to certain legal exceptions.

Objection & Restriction

You have the right to object to our processing of your personal information or to request restriction of processing in certain circumstances.

Withdraw Consent

Where we rely on your consent, you have the right to withdraw that consent at any time, without affecting the lawfulness of processing based on consent before its withdrawal.

Opt-Out of Marketing

You have the right to opt out of receiving marketing communications from us at any time.

How to Exercise Your Rights

To exercise any of these rights, please contact us using the information in the "Contact Us" section below. We will respond to your request within 30 days, as required by applicable law.

Verification: For security purposes, we may need to verify your identity before processing your request. We may ask for additional information to confirm your identity.

Do Not Sell My Personal Information

We do not sell your personal information. However, California residents have the right to opt out of the "sale" of their personal information under the CCPA. While we don't sell personal information in the traditional sense, you can manage your cookie preferences to limit certain tracking that might be considered a "sale" under California law.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. When we make changes, we will update the "Last Updated" date at the beginning of this policy.

Notification of Changes

If we make material changes to this Privacy Policy, we will notify you by:

  • Posting a notice on our website
  • Sending an email to the address associated with your account
  • Any other method required by applicable law

We encourage you to review this Privacy Policy periodically to stay informed about our privacy practices.

Your continued use of our website or services after any changes to this Privacy Policy constitutes your acceptance of the updated policy.

Contact Us About Privacy

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact our Data Protection Officer.

Email: privacy@huesbylats.com

Phone: (555) 123-4567

Hours: Mon-Fri, 9am-5pm EST

Mailing Address:

Huesbylats Privacy Office
123 Artisan Street
Studio City, CA 91604

This Privacy Policy was last updated on January 30, 2026